How to do keyword research

What is DA, PA, TB, QB, PQ, MT, SS, MR, OS in SEO

What is DA ? Domain Authority ? What is PA ? Page Authority. These questions boggles mind of a beginner in website designing and SEO.

DA : Domain Authority

It is the main source of strength of a website that leads to a ranking system and algorithm of a system that has been implemented by search engines and is also used to determine where or how your website is positioned in a search engine.

Then there is something that can be done to improve this 

Digital Detox

Domain Authority by increasing the age of the domain, increasing the number of blacklinks, increasing the number of articles and improving the articles on your website.

PA : Page Authority

Page Authority is the value or quality of the pages of your website that are assessed and supported by how well your domain is on a search engine.

DA

Page Authority is a Domain Rank that determines where your article will be located, so you can say that Page Authority is the SERP booster for your articles on google. Then there are also things that can increase this Page Authority by means of periodic article updates because in this way you can increase PA easily because the more often you update, your PA will also quickly develop. Then you can then search for and benefit from quality blacklinks, and also improve the quality of your articles.

TB : Total Backlink

Total Backlink which is a lot of data backlinks or links that enter your site.

The link can be in the form of a Dofollow or Nonfollow link context that can be obtained from other sites.

QB : Quality Backlink

Quality Backlink is a value of the backlink that you get in the sense that the higher the score or the quality of the backlink you get, it will have a good impact on the assessment of the Domain that you have which will affect the development of Domain Authority and Page Authority .

This quality backlink can be assessed from the perspective of the site’s score domain which provides a backlink link to your site or article. The types of backlinks are Dofollow and Nofollow.

PQ : Page Quality

Digital Detox

Page Quality has an understanding that the quality of the page is the accumulation of the number of backlinks that you have obtained and the quality of the backlinks on your site.

SS : Spam Score

Digital Detox

Spam Score or SS is the accumulation of a score that is considered bad for your website, this spam score is obtained from the DMCA, content that is copying or search engine penalties.

This spam score has 3 levels, namely Light (1-30%), moderate (31-60%), and high (61-100%).

MR : Moz Rank

Digital Detox

MozRank means your link popularity score which is measured by the number of quality of links. First of all, mozrank is metric that what was created my Moz website to calculate search engine optimization rate of a certain web page or a website.  Mozrank score is calculated between 1 to 10 on a scale. 10 is the highest score on the scale and 1 is the lowest Moz rating.

MZ : Moz Trust

It is similar to MozRank, but rather than measuring link popularity, it measures link trust. Receiving links from sources with inherent trust—such as the homepages of major university websites or certain government web pages—is a strong trust endorsement.

OS : On Page Off Page

OS may be a percentage of the standard of the domain, articles, and everyone that’s on your site where it’s the results of accumulation to be ready to show all the activities you are doing.

How to use SEO

Be sure to also search any alternative names searchers might use for your products or services.

Next, do a Google site: look for each product and its alternative names for every competitor domain.

To do this, enter into Google the search term then site:domainname.com (using the domain of the competitor).For more sophisticated competitive research, you’ll need a third-party tool.

What is SEO

Some of the free tools can provide you with limited access to the present intelligence, whereas most of the paid tools can show you a way more complete competitive picture.

SEO Basics

Many tools allow you to input a competitor’s domain to get the keywords they rank highest for.

You might think you’re able to start real keyword research now.

However, without some carefully crafted goals, it’ll be a futile effort.

By goals here I mean the precise business and brand needs you would like to earn organic traffic for.

How to do SEO

Why does this matter?

Because those goals will offer you a way of direction in your research.

Many times keyword research will happen keywords that you simply could rank for, but if they’re not keywords which will attract visitors who can become the solutions to the requirements stated in your goals, they won’t be well worth the effort you’d put into trying to rank for them.

In my opinion, this is often the foremost overlooked step in typical keyword research efforts.

Having goals will help improve your chances of SEO success.

Plus, you’ll save longer and energy than necessary – and avoid targeting irrelevant terms (so-called vanity keywords) or keywords with little or no return on investment (ROI).

Here are a couple of inquiries to ask when formulating your goals for keyword research:

Competitive Research

Who is our target audience? Who buys what we sell, and why?
What can we sell and what’s our unique value proposition in our marketplace?
What are the chief needs and/or desires of individuals who become our customers?
What are their secondary, related needs?
What are the items our target consumers got to know to feel confident in who they prefer to buy from?
Knowing the answers to those questions can assist you specialise in the keywords which will really interest your business.
fORMULATE YOUR GOALS
This step is actually internal research.

Factors affecting demand for housing
 

Now when I look back, I think the piece of advice that I really should have followed was that I should not have used an Android in Kota. This really used to distract and sucked all my time that I should have devoted to my studies. The androids really used to distract me as I had an active internet connection, and the most used apps on my phone were Facebook, Instagram, and WhatsApp.

The fun fact was I got the android phone from my parents as I said to them I have to solve the questions online. Now, if I recall, I can’t recall many instances where I would have used my phone to solve math, physics, or chemistry problems. Most of the time, I used my phone to chat, watch movies, or watch love web series.

 

Now when I look back, I think the piece of advice that I really should have followed was that I should not have used an Android in Kota. This really used to distract and sucked all my time that I should have devoted to my studies. The androids really used to distract me as I had an active internet connection, and the most used apps on my phone were Facebook, Instagram, and WhatsApp.

The fun fact was I got the android phone from my parents as I said to them I have to solve the questions online. Now, if I recall, I can’t recall many instances where I would have used my phone to solve math, physics, or chemistry problems. Most of the time, I used my phone to chat, watch movies, or watch love web series.

 

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